MARKETING CORNER

Get the latest insight in the current market. These insights are well crafted by our team of proffesionals

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Why a Professional Logo Is Essential for Your Startup

Launching a startup in Kenya’s dynamic tech scene requires more than a

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Content Writing Basics: Elevate Your Website with Compelling Words

How a Software Company Approaches Content Writing for Business Websites Content writing

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The 5 Branding Mistakes to avoid to Stay Competitive

Branding is the backbone of any successful business. It’s what makes a

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How Mobile-Friendly Websites Fuels the Thriving Digital Economy

A Digital Revolution Kamau, a small business owner in Nairobi, struggled to

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Boost Google Rankings: SEO Strategies for Businesses to Dominate Locally

Improving your Google rankings in Kenya requires a strategic approach to search

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10 Features a Business Website Should Focus On in 2025

In 2025, having a well-optimized business website is crucial for success in

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How to Create a Visual Identity That Resonates with Consumers

  A strong consumer visual identity is essential for any brand looking

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Localized Content: A Secret Strategy to Market Growth and Success

Localized content is more than just a marketing buzzword, it’s a proven

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Why User Experience Matters in Web Design for Entrepreneurs

User experience (UX) is not just a buzzword in web design; it’s

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Stand Out Locally: SEO Strategies for Businesses to Get Noticed

In today’s digital world, standing out locally requires a robust online presence.

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How Branding Shapes Customer Perception and Loyalty for Businesses

Branding is the heart and soul of any business, acting as a

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Why Social Media Branding Matters for Entrepreneurs

Social media has revolutionized the way businesses interact with their audiences. For